Meghan Kirsch is the Senior Vice President of Marketing and Creative at Viceland. Before Viceland, she worked at A&E Television in their creative and marketing department for over ten years. She is a passionate and inspiring leader who encourages creative risk-tasking and nurtures and motivates large teams to defy the odds on a daily basis. She has extensive experience in building brands, best-in-class marketing campaigns, persuasive and inspired creative communication, quality short-form content, and unforgettable brand experiences that drive maximum impact and results. On this episode, we talk with Meghan about how Viceland launched and how it has evolved, how to balance and diversify different platforms, and how to make the most out of branded content.