To celebrate the premiere of The United States vs. Billie Holiday, STN Digital supported Hulu with a build for an in-world microsite that hosted exclusive interviews with cast and crew, behind-the-scenes moments including a look into the costuming, hair and makeup, and music for the film. The project also included a custom AR filter and virtual private screening for select members of the press, cast, and crew.

Project Features: 

• Private screening event for select guests with DJ set from Va$htie

• Custom microsite that featured:

  •  Panel Q&As with with the movie’s cast and crew with moderators like Oprah Winfrey

  • Behind-the-scenes look at the film’s costume and makeup design

  • Production stills, custom art artwork gallery, and music room with songs from the soundtrack

• Custom AR Filter featuring “All of Me” by Billie Holiday

• Influencer booking + management

• Social media promotion

• Event activation